It's the age of the digital consumer, and for businesses - marketers in particular - we need to incorporate an approach of any time, anywhere, data-driven customer experiences if we want to create customer and brand loyalty and achieve commercial success.

Most companies are undertaking some type of content marketing. How strategic this is often depends on resource, time and most importantly, budget. elcomCMS facilitates a more strategic approach to content marketing, driving you to consider the different persona’s or target audiences you market to, what will be of interest to them, and when and where they’ll be accessing your awesome content.

Here is how to personalize your website in under 3 minutes:



Other features/modules that support content marketing and personalization: 

  • Marketo integration
  • YouTube connector
  • CRM integration (Salesforce, SugarCRM, Dynamics)
  • Email marketing (in-built)
  • Premium content (for membership base content marketing)
  • Content ratings
  • Content Sharing
  • Related content
  • Content expiry
  • Polls
  • Quiz
  • Forms
  • A/B testing
  • Analytics
  • Friendly URLs
  • SEO feature rich
  • User friendly content editor/document /image management functionality
  • Publish once and push to all your sites: Multi / Mobile site auto publishing

Want more information, just contact us

Other recommended articles

3 Successful Intranet Design Examples to Inspire You

Successful intranet designs aren't just nice to look at, they connect employees and help increase productivity. Here are 3 intranet examples to inspire you.

8 Key Intranet Benefits for Your Workplace

Improved communications. Enhanced collaboration. Strengthened company culture. There is no end to how helpful a good intranet can be for your workplace.

Top Intranet Reports to Pull Using Google Analytics

Intranet reports are key to improving success & ROI. Here are key reports you should be pulling from Google Analytics.

A Look Back at B2B Content Marketing in 2014

It’s that time of year again when many of the world’s leading market research companies bring out all of the statistics on the state of the market in the previous year. For marketers, this is highly u ...