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12 Ways to Effectively Manage a Remote Workforce - How can you create a positive organisational culture while offering staff the benefits of flexible working arrangements? We discuss how to overcome the 3 key challenges.
3 Crucial Digital Workforce Mistakes to Avoid - Want to develop an effective digital workforce? Here are the mistakes to avoid to ensure your organisation remains productive and competitive.
3 Tips for Leading an Evolving Workforce - Still relying on email and demanding the 9 to 5? Think again.
39 % Consider Digital Communication to be the Leading Indicator of Sustainability Performance - Is a company that has a strong corporate social responsibility (CSR) reputation more likely to be a better user of digital media?
5 Key Legal Technology Solutions To Improve Your Firm's Efficiency - An efficient legal firm can be the difference between profits and losses, growth or collapse. Here are the key legal technology solutions shown to increase efficiency.
68% of customers will pay more if they believe they will have an excellent customer experience (CX) – how do you measure up? - 68% of customers are willing to pay more if they believe the company will provide excellent customer service. We’ll look at the 5 ways to upgrade your customer’s experience from run of the mill to first class.
7 Underrated Ways to Motivate Your Frontline Employees - Without frontline employees, many organisations would cease to exist. In this article, we look at 7 underrated ways to motivate and engage your frontline employees.
A Look Back at B2B Content Marketing in 2014 - It’s that time of year again when many of the world’s leading market research companies bring out all of the statistics on the state of the market in the previous year. For marketers, this is highly useful for spotting trends across the industry and helping to further fine tune this year’s content marketing strategy.
Becoming a digital business that thrives in the age of Social, Local, and Mobile - We have moved into an age where many people in the western world have an internet-connected smartphone or tablet in their hands most of the time. This change in the adoption and use of mobile technology together with always on connectivity is changing the way our customers expect us to do business with them.
Benefits of E-Learning to Large Organisations - Today we’ll be looking at exactly how an enterprise or government organisation can benefit from deploying an e-learning program on their intranet.
Best Practice for Switching your elcomCMS site from http to https - Moving web sites from http to https is becoming more common as companies aim to improve security, and take advantage of the slight algorithm benefit that Google gives to secure sites. In the following we’re going to cover the main considerations and actions related to switching an elcomCMS managed site.
Changing Patterns of Consumption - We are in the midst of a major shift in consumers’ expectations. Today the emerging baseline expectation from customers is that they will interact with a company and its products on their own terms.
CMS Checklist - Finding the right content management system (CMS) for your needs can be the difference between success and failure. Here is a CMS checklist of key requirements to look for.
Content Marketing: What is it and why is it used? - Content marketing is not a new concept, but it’s one that has risen in popularity in recent years alongside social media and blogging.
Customer Experience - Find out what customer experience (CX) really means, and how you can improve CX within your organisation. Read the blog post.
Digital business - risk, reward and governance - Managing risk while building a digital business is an important skill for organisations to develop, and agile governance is a business discipline that is evolving to address this need.
Digital Transformation in the Workplace - Digital transformation in the workplace is about making processes more efficient in order to provide added value services to customers in competitive industries. Here are important considerations you need to be aware of.
Elcom V11.5 is arriving early 2021! - The next major release, Elcom V11.5, is just around the corner. Driven by your advice and feedback, V11.5 is filled with new and improved functionality for publishers and end users.
Five Rules For Choosing a Web Hosting Provider - Choosing the right web hosting provider can be the difference between offering a fast and reliable experience for users or a site riddled with downtime and security threats.
Getting Authorisation Right for an Integrated, Single Sign-on Web Portal - A web portal is a gateway to many online services so getting authentication right is a high priority. This is how you can achieve this.
Going Mobile: Mobile Lead Generation and The Role of Your Mobile Responsive Website - Your customers and future customers expect to engage with your website via a mobile phone or tablet. Is your website mobile responsive?
Google to Introduce New Mobile Algorithms - Google has announced that changes to its algorithms are to come into play on April 21st aimed at rewarding those sites that are mobile friendly by improving rankings.
How a Social Feed Can Contribute to Business Success - 86 percent of marketers said social media was pivotal for business. Discover how a Social Feed within a CMS can contribute to business success.
How Content Personalisation Can Deepen Customer Engagement Via Your Membership Portal - Membership based portals offer one of the best ways to engage your customers with personalised content so use it to your advantage.
How Personal Should Your Website Marketing Strategy Get? - In an effort to cut through the clutter of marketing messages, businesses are turning to personalisation. But how much personalisation is too much for your website marketing strategy?
How To Choose The Best Content Management System (CMS) - Choosing the best content management system for your organisation can make all the difference in increasing or decreasing efficiency, accuracy and productivity. Here's what you need to know.
How to Create a Content Strategy Plan - Before you get started on your strategy, you need to know two key areas thoroughly in order to effectively target your users and tailor your content to suit. These are your target audience and the goals of the business.
How to Create a Digital Culture that Embraces Transformation - Need help overcoming cultural challenges to digital transformation? Here are 8 key formal and informal processes and structures you need to address to foster a digital culture.
How to Create the Perfect Mobile Landing Page - What makes the perfect landing page to drive action on mobile
How to Cultivate a Positive Culture for Your Remote Workforce - Workplace culture can make or break your organisation. Here are 7 ways to cultivate a positive culture for your remote workforce. Drive employee satisfaction and productivity no matter where employees work.
How to Prepare Your Workplace for Employee Experience Changes - Employee experience (ex) ideas and processes are continually evolving. Here are tips to prepare your workplace for EX changes.
How to Use Dynamic Content Personalisation to Increase Website Engagement - Dynamic content personalisation is key to mastering successful marketing campaigns, engaging website visitors and converting visitors to customers. Here are tips on how you can start implementing content personalisation in your organisation.
Keeping a Member Portal Alive With Captivating Content - Need ideas on how to ensure your audience stay engaged with your member portal? Read on.
Keeping Track of Marketing Data in a Changing Landscape - One of the most important factors in prudent data collection is the proper integration and standardization of said data. Without organising customer data properly it may become impossible to efficiently examine data in order to help determine/influence further business practices.
Key Areas Not to Overlook When Setting Up A Modern Digital Workplace - In this blog post, we explore 6 key areas not to overlook when setting up and optimising your digital workplace to help you combat social isolation, low morale and disengagement.
Let them have cake and eat it! Here are 5 ways to ensure your Customer Experience (CX) always gets rave reviews - Sharing our thoughts on a recent customer experience is second nature to most of us, and studies have shown we are more likely to share negative experiences than positive ones. Here are five tips for making sure you are always getting great reviews.
Mobile Web Best Practices - elcomCMS assists businesses that seek to capitalize on the growing mobile web usage trends. The Elcom CMS is a powerfully simple, secure and scalable platform which has the capacity to execute either One Site or Two Site Methods of mobile rendering. elcomCMS' modular system allows these two solutions to be purchased as out-of-the-box functionalities, built on the base platform.
Mobile Web vs Mobile Apps - Which should you Develop First - There has been a fair amount of debate surrounding which will see the biggest growth in the mobile market; webs or apps, so let’s take a look at why this might be and the differences between the two technologies.
Mobile-friendly Web experiences a marketing must in the smart device era - Native apps are now a must-have conduit to smart device empowered audiences everywhere. But what about the mobile Web? Should marketers target this interface as a way to reach buyers? The answer is a resounding yes and here’s why.
Personalising Your Site Content to Increase Customer Retention - In the Adobe 2014 Digital Marketing Optimization Survey whilst many marketers reported feeling somewhat constrained by budgets, time and skills when it came to implementing new, more evolved marketing techniques, the good news is that when it comes to personalisation, “there’s proof for their business case”.
Quantity or Quality, the Content Marketing Dilemma - Many businesses would love nothing more than to be in a position where they can post daily content to their website and distribute a large amount of content quickly and often.
Scalable Content Key to Marketing Success - Planning and analysis are the key to creating scalable, quality content, as are the people that you work with to create content.
Strategic Content Management – Implementing in the Light of SoLoMo - Content and its management has become increasingly important to the enterprise in recent years. This is especially true due to the changes that we’ve seen take place over the course of the past decade when it comes to social, local and mobile (SoLoMo).
Take eLearning Mobile - mLearning is all about providing information when the user needs it wherever they may be
Technology and its Influence on How We Absorb Information - Our work lives are unrecognisable from just a couple of decades ago, the way we learn has changed dramatically and entertainment is wide-ranging and varied enough to keep even the most knowledge-hungry satisfied.
The Secrets to a Successful Digital Strategy for Not-For-Profits (NFPs) - How do you decide on the right digital projects for your NFP? How do you ensure digital success? We answer these questions and more!
The Big Renovation: The Benefits of the Digital Workplace - Recently, digital workplace has become the new buzzword. This accelerated change within the last 10 years can be attributed to the following three phenomenon:
The new Elcom website is here - We’re excited to announce our new website is here! We’ve given it a complete overhaul – new site architecture, content and images wrapped up in a cleaner look and feel.
The Rise of the Digital Workplace - The term, digital workplace, has become quite popular in business, however, many organisations don’t know what it actually means or if they even have a digital workplace implemented (and if they don’t, where do they get one?).
The Role of Technology in Not-for-Profits: Trends, Challenges and Solutions - Here are the key trends, challenges and solutions for the Australian not-for-profit sector, including the effective use of enterprise content management systems.
The Secret to Collaborating with Others - The WIRED2016 conference in London revealed many insights into how corporations can tackle new issues involving collaboration and innovation. They are..
The Use of Colour Psychology in Web Design - The use of colour in web design and how certain colours can be used to evoke emotional response in the visitor
Top 3 Digital Communication Tools to Eliminate Email Overload - Is your organisation still relying heavily on emails? Increase efficiency and productivity with these digital communication tools.
Top 5 qualities that every good CMS should have - Want to build a productive and engaging site? You need a good content management system (CMS) that offers these 5 qualities.
Using Video to Generate Leads - Here are best practice tips for using video to generate leads. Read the blog.
Web Content Management Explained in Plain English - You may have heard the term Enterprise Web Content Management thrown around. What is it and why is it important? Read on to find out.
Web Engagement - Web Engagement Management (WEM) is a relatively new term that encompasses: "The process of building relationships with customers that result in them becoming ambassadors for your brand or product."
What is a Community Engagement Portal? - Recently, there seems to have been a re-emergence of the term community portal. There’s no mystery to it though and it’s a concept that’s been around for some time.
What is Data-Driven Marketing? - Data can be thought of as the lifeblood of every organisation and it can be used to the good in every business. Its power can enable us to gain a better understanding of our customers as well as better productivity and revenues.
What Mary Meeker's State of the Internet Report Means for Marketers - This year, there were several insights into mobile adoption trends, as well as general internet growth predictions.

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