byMerry

The Requirements

byMerry, a new specialty gift store required a website and online shopping portal that would present the brands funky, fun image and provide users with an intuitive, enjoyable online shopping experience.

The website needed a design that was visually appealing and encouraged users to return. The website also needed a shopping facility that enabled byMerry to showcase its entire product range.

Through this implementation, byMerry needed the website to be powered by a content management system (CMS) that was easy to use allowing for products to be constantly added to the product range.

The Solution

Elcom worked closely with byMerry to design a website that was aligned with the byMerry brand and image. Elcom’s usability experts and design specialists produced a design that gave the site a modern, professional and funky look while ensuring that the user experience on the website was smooth and enjoyable.

Elcom delivered byMerry CommunityManager.NET its Enterprise Content Management System (ECMS), which made the website easy to use and edit for the byMerry team.

byMerry takes advantage of the eShop module which showcases the byMerry product range and enables shoppers to easily and securely purchase products online.

The Benefits

As a result of implementing Elcom’s CommunityManager.NET and the use of the eShop module, byMerry has experienced the following benefits:

• Increased sales through the intuitive online shopping cart
• Users of the website can find products quickly and logically
• Increased brand awareness in byMerry’s target market
• Successfully communicating the funky and fun image
• User friendly content management system making the website quick to update
• Scalable platform that will enable the system to grow as the byMerry business grows
• Membership has grown with an easy system for members to join